Forbes

Bloomi Featured at Forbes, This Latina Sexologist Started The Bloomi: A Marketplace For Clean Intimate Care Products

Article Link: https://www.forbes.com/sites/viviannunez/2019/04/17/this-latina-sexologist-started-the-bloomi-a-marketplace-for-clean-intimate-care-products/?ss=forbeswomen#946495e3155e

When you land on Bloomi’s website the drop down menu is a gateway to everything from period underwear to the most popular vibrators on the market and its founder, Rebecca Story, could not be more proud of it. Story founded Bloomi after a first-hand experience in 2016 with how specific ingredients in every day products could affect women.

As a Latina sexologist, Story has navigated the ins and outs of how culture and women’s wellness overlap and specifically how those cultural nuances can be obstacles to overcome when encouraging women to take ownership of their own body. Her own Latinx lived experience is what has helped her hold on tight to her goal to help other women approach their wellness in a sex-positive and body-positive way even when it has proven difficult.